As LA Fires Rage, Ad Agencies Race to Support Both Their Communities and...
The wildfires around the Los Angeles area have devastated businesses and homes, and the flames are still being fanned by high winds. So far, they've caused between $135 billion and $150 billion in...
View ArticleTikTok’s Rise In 5 Charts
If TikTok wasn't so popular, U.S. lawmakers might not consider the app a national security threat. But it is--so they do. Unless Chinese parent company ByteDance breaks ties with the app or the U.S....
View ArticleiHeartMedia and Deep Blue Grow Women’s Sports Network With New Voices
The team that iHeartMedia recruited for its women's sports network has strung together so many wins that it's adding a few more players to the roster. iHeart Women's Sports--co-founded with Deep Blue...
View ArticleLos Angeles County Wildfires: Where People Can Donate Money
The wildfires that started in Los Angeles County on Jan. 7 continue to wreak havoc in the region, causing loss of life and property, along with mass evacuations and disruptions to people's everyday...
View ArticleThe Duracell Scientist Powers Up Battery Brand’s Super Bowl Debut
Duracell will run its first national Super Bowl ad in February with the help of its new character, the Duracell Scientist. The battery brand is entering the Big Game as it continues to roll out its new...
View ArticlePublicis Groupe Forms Leo, Merging Leo Burnett and Publicis Worldwide Agencies
Publicis Groupe is combining its Leo Burnett and Publicis Worldwide agencies into one creative network called Leo, continuing a wave of consolidation taking place across the industry. Leo will bring...
View ArticleExclusive: Doritos Crash the Super Bowl Ad Finalists Say It’s Not Cheesy to...
The Doritos Crash the Super Bowl campaign is down to its three finalists, and even members of the Kansas City Chiefs can see there's more to their story than just snack ads. It's the first Crash the...
View ArticleWVEC Anchor Dan Kennedy Moving to WXIA in Atlanta
WVEC anchor Dan Kennedy is leaving the Tegna owned Hampton Roads CBS affiliate after nearly seven years. The station said he and his family are moving to Atlanta where he will anchor and report for...
View ArticleRashida Jones To Depart MSNBC
Rashida Jones is exiting MSNBC. The network's president announced her decision to staff earlier today. Rebecca Kutler, senior vice president of content strategy, has been named MSNBC's interim...
View ArticleSpectrum News Launches Revamped Weeknight News Lineup
Spectrum News NY1 today announced the launch of a new three-hour weeknight lineup, all anchored by Cheryl Wills. Wills will lead both New York Tonight at 8 p.m. and NY1 at Ten at 10 p.m. She'll also...
View ArticleThe $5 Billion Blueprint: LTK’s Vision for Creator-Led Brand Growth in 2025
In this episode of The Speed of Culture podcast, Matt Britton sits down with Rodney Mason, head of marketing and brand partnerships at creator-powered shopping platform LTK. He shares insights on the...
View ArticleCoors Light Super Bowl 59 Ad Finds ‘Office Space’ for a [Half] Case of the...
Coors Light is throwing its latest Super Bowl party like it's 1999. That year, Mike Judge released the dark comedy Office Space about a software company employee enduring the bleak monotony of...
View ArticleApple TV+ Stages an Eerie Stunt at Grand Central for Severance Season 2
Apple TV+ engaged in some dystopian performance art to promote the second season of its hit show Severance. On Jan. 14 at Grand Central Terminal in New York, actors Adam Scott, Britt Lower, and Zach...
View ArticleReese’s Super Bowl 59 Ad Teasers Show Return to Wacky Humor
Reese's has some monumental, lava-related news, according to the teasers for its Super Bowl 59 commercial. The Hershey brand is returning to the Big Game for the second consecutive year. Reese's plans...
View ArticleAgencies Prepare to Shift Social Strategies as TikTok Ban Looks Likely
Brands and agencies have been seemingly unruffled about a potential TikTok ban becoming a reality in the U.S.--until now. After the Supreme Court displayed skepticism on Friday while hearing oral...
View ArticleDallas Fox Station to Relocate to Irving, Build New Studio
Dallas-Fort Worth's Fox-owned and-operated duopoly KDFW and KDFI will build a new, purpose-built television studio and state-of-the-art content creation center in Irving-Las Colinas, Texas. "We are...
View ArticleOnce a Shy Kid, Ryan Detert Found His Voice With Mentorship
ICYMI: Influential, the largest influencer marketing firm in the world by revenue, was acquired by Publicis Groupe last summer. But in an alternate universe, founder and CEO Ryan Detert never mustered...
View ArticleSinclair Restructures Debt in Possible Hopes of More Deregulation
Sinclair said it has deals with select creditors to boost its liquidity and strengthen its balance sheet for the long-term, meaning the station group may be expecting the Trump administration to open...
View ArticleThe Trade Desk Acquires Ad Data Provider Sincera
Programmatic adtech platform The Trade Desk took a rare walk down the merger and acquisition path, announcing an agreement Wednesday to acquire digital ad data provider Sincera. The transaction marks...
View ArticleWeek of Jan. 6 Cable News Ratings: Fox News and MSNBC Are the Big Winners of...
This is TVNewser's basic cable network ranker and cable news report for the week of Jan. 6, 2025. January has proven to be a busy news month so far, especially outside the political arena. The first...
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